The Trinity Trust/Margaret Hunt Hill Bridge

SUCCESSES

The Trinity Trust/Margaret Hunt Hill Bridge

The Trinity Trust Foundation, which raises awareness for this $2.5 billion public works project—has been a client since 2007. In March 2012, we handled public relations and media sponsorships for the Margaret Hunt Hill Bridge Celebration, a three-day monumental celebration for Dallas. Over the weekend, more than 40,000 people attended, and we secured close to $1 million in media sponsorships with print, radio, television, online and billboards. We secured coverage in multiple front-page articles, local, regional, national and international coverage, along with architectural and trade coverage from The Dallas Morning News, all the Dallas/Fort Worth television stations, Fort Worth Star-Telegram, AIA Dallas, Architectural Digest, Architectural Record, Bloomberg, Celebrated Living (American Airlines magazine), Chicago Tribune, Texas Highways and more.