Ross Coulter has more than 18 years of experience in public relations, marketing, market research, analyst relations, sales and business strategy. His background working for technology companies translates in helping to position clients with the media and industry analysts.
Coulter manages local and national media relations and analyst relations for clients. He also writes press materials, brochures and advertising copy and websites. He has conducted new company and product launches, generating placements with the Dow Jones News Service, The New York Times, CNN, The Dallas Morning News, Seattle Post-Intelligencer, and major technology, retail and shopping trade publications. He also provides political consulting and strategy on campaigns.
Previously, he worked for Giga Information Group where he managed client relations and facilitated information technology research and consulting assignments. With Fujitsu-ICL Systems, he served as product-marketing manager responsible for all U.S. marketing efforts for customer relationship management software. He managed public relations, alliance programs, collateral development, market research, sales development and strategy. Coulter also worked for Texas Instruments? software division as a marketing program manager. Prior to his graduate work, Coulter worked in consulting and market research with Andersen Consulting and Harlan Brown and Company.
Coulter received a master of business administration from Southern Methodist University where he was awarded a Business Dean?s Scholarship and a Texas Business Hall of Fame Scholarship. He also received a bachelor of arts in economics from The University of Texas at Austin, graduating magna cum laude.
Coulter is president of the Walnut Hill Homeowners Association and active in the American Marketing Association. He has also coached local youth soccer and enjoys reading and politics.